Nathan Wright, founder of Des Moines social media consulting firm Lava Row, announced today on his personal blog that he’ll be “hanging up the consulting hat” to step into Hy-Vee’s new digital marketing and innovation position. “Building, sustaining and growing Lava Row has been the most rewarding challenge of my life,” Wright wrote. “Along the way I’ve met an unforgettable cast of characters, and I have been so fortunate to work with talented employees and do meaningful work for smart clients.” At the end of August, Lava Row’s digital strategist Norah Carroll also stepped into a new role and began work at Veridian Credit Union. Wright will begin work with Hy-Vee’s digital team on Oct. 7. — Source: Nathan Wright’s personal blog

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