The patented product of Derek Hoy (left), a Kansas City entrepreneur who spends his workweek at Garmin, made its way onto The Tonight Show with Jay Leno on Friday.
“This is what we call the Shoot A Brew, this is real,” Leno said during a segment titled “Products for a Better You.”
“Let’s say, ah, you’re sitting in the john,” Leno said. “Been drinking beer all day, you’d like another beer but who wants to get up? Just press a button,” the Shoot A Brew shoots a can of beer to Leno, he catches it, “ah, thank you very much.”
Though it didn’t demonstrate Hoy’s product being used by his intended audience – a KCTV story said Shoot A Brew is for “anyone who loves to down a brew in the parking lot of a football game, hang out at the lake or just relax in (their) backyard” – it put the device in front of a lots of eyes. According to the company that hosts Shoot A Brew’s website, it received 60,000 hits within a minute.
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Hoy, a graduate of Iowa State University who is currently earning his MBA with an emphasis in entrepreneurship from the University of Missouri Kansas City (UMKC), has garnered attention and accolades elsewhere for his invention. In 2010, he won the school’s Venture Creation Challenge and was named the UMKC Student Entrepreneur of the Year.
Here’s Leno’s love for Shoot A Brew:
Image/Video credits: Photo of Derek Hoy from umkc.edu. Video from nbc.com.
