Silicon Prairie News

FallsFood creator Nate Petersen explains its background and model

Sioux Falls May 11, 2010 by John T. Meyer

For Nate Petersen it started as a simple desire to take his wife out to dinner. Then, it became a tiny idea validated by the purchase of the web domain FallsFood.com. Finally, after years of tinkering with the idea and growing the courage to leave his "real job," his idea became a business.

Petersen, of Sioux Falls, South Dakota, owns and operates FallsFood, a website which tells locals in the Sioux Falls area – those who live within a 100 mile radius of South Dakota's largest city – to "enjoy life on us!"

Monday through Friday, the site conducts three daily $25 gift card giveaways to local businesses and restaurants. There is no subscription fee and its free to join.

I sat down with Petersen to hear more about his business concept and future plans for the website.

 

Here's a tutorial of FallFood, from their website's How page:

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